Find your Audience with Artificial Intelligence
INM 360 Video
The Sunday Independent wishes its readers a Merry Christmas in first Christmas Brand ad
An exciting journey
The Marketing Lab - Facebook Ad Management Tools
The Marketing Lab compares Ad Espresso and Qwaya with Facebook’s Power Editor (PE).
Podcasting: The Netflix of Radio?
What tools should you use for podcasting? In the latest session from The Marketing Lab, we tried and tested a number of podcasting tools so you don’t have to!
by Chris Gordon in Advertising
My 10 years working in Digital Advertising Operations
If I told you I always wanted to work in Digital Ad Ops I would be lying, Ad Ops didn’t exist when I was growing up. 2016 will mark my 10th year working in the industry for Independent News & Media and I can still remember the first ad I trafficked!
Guerilla Marketing with a Pink Ladyball
Could the #Ladyball campaign be the best guerilla marketing campaign of 2016?
by Steve Dempsey in Advertising
Going native needs rules of engagement
Steve Dempsey analyses the changes in Native Advertising and the call for increased regulation.